With the quarantine situation going on, people started to be more conscious of their health which pushed Lycean student, Xena Marie Du to turn her baking passion into a booming business. This young entrepreneur markets on selling diet-fit delicacies especially for health-conscious people like her.
Diet-fit delicacies
Yummers delight by Du features baked healthy cookies made especially for fitness freaks. The base ingredient of her cookies is oatmeal, which is low in carbs. Her cookies' initiative is to make customers feel less guilty devouring their sweet cravings.
With the consumer-friendly reusable zip-lock packaging that keeps the crisps and chewiness of the cookies, and to it the budget-friendly prices of the Yummers delight (that starts at 80 pesos) makes it more appealing to the public.
Not only joining the trend but Xena's products includes choco-chip cookies, oatmeal cookies, banana muffins, egg pie, and puto flan. Some of her recipes came from her family and some are just Youtube inspired recipes. She even adjusted some to cope with the limited resources.
Paying a well-known individual to endorse her product for a boost in her start-up is not necessary, for she has close friends that are quite popular, whom she sells her products and ask for their reviews, then posts it in her social media such as: Facebook , Twitter and story which is effective and efficient nowadays.
The young entrepreneur, Xena, listens to her customers ' feedback very well. On what they want and need. This is for her to adjust in the public demand and for them to keep supporting and patronizing her Yummers delight cookie.
Order Xena's fit-conscious pastries here.
This article is written by Maria Joanna Jaum and Venedict Miguel.
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